- New

Enjoy life to the fullest and take Alive Absolu with you on your way to happiness! The new fragrance demonstrates maximum optimism, energy and celebrates the strength of the Hugo Boss woman. The enchanting composition of Alive Absolu will make you soar on cloud nine
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Boss Alive Absolu by Hugo Boss is a fragrance for women, it belongs to the woody gourmand group.
Boss Alive Absolu was released in 2024. Perfumer: Marie Salamagne.
The perfume department of the German fashion house Hugo Boss has shown two new flankers: the women's fragrance Boss Alive Absolu, released as part of the Boss Alive collection, as well as Boss Bottled Absolu for a male audience, which has replenished the Boss Bottled series. Both fragrances went on sale in the concentration of Parfum Intense.
This perfume embodies boundless optimism and bright energy, glorifying the unshakable strength of the BOSS woman.
The Boss Alive collection was launched in 2021 with the original Alive Eau de Parfum. The collection currently includes five fragrances, of which Alive Absolu Parfum Intense is the most intense.
“An elegant and unique interpretation of the original Alive fragrance by Boss!
This intense, luxurious fragrance for women reflects the confident strength of a boss woman who loves life without limits.
The composition includes luxurious yet warm leather that captivates the senses, earthy patchouli essence that brings a lively element to the heart of the composition, and ends with seductive vanilla that creates a powerful trail of the fragrance. ”
The new fragrance opens with a bold leather note that immediately attracts attention. This is followed by an equally vibrant heart dominated by patchouli oil. Sweet and creamy vanilla in the base adds the final, soft and sophisticated touches to the memorable image. The composition of the new product was developed by perfumer Marie Salamagne.